Pricing
Priced per idea,not per seat.
Seats are the wrong unit here. castoMIND does not get more valuable because more people watch it work; it gets more valuable the more ideas go through it. So that is what it charges for — one idea through the full pipeline, once.
Single idea
€490per idea, once
One idea taken through the whole pipeline once: curated, named, branded, written up, built and pointed at customers.
- Curation, name, mark and palette
- The written case for the product
- Website on castomUI
- Dashboard in dash-b
- Workflows in castomFLOW
- CRM standing up in iKonekt
- Kickstart campaign in clickSomo
- Blog and social plan in FABLS
Studio
€1,490per month
For running several ideas through the pipeline every month, which is the number at which the arithmetic starts to look silly the other way.
- Up to three ideas a month
- Everything in Single idea, each time
- Priority build queue
- A direct line to the people who build this
- Unused ideas do not roll over
Portfolio
Customby arrangement
For a venture studio or a fund running many ideas at once, where the interesting unit is the shortlist rather than the idea.
- Unlimited ideas
- Dedicated onboarding
- Volume pricing per idea
- A conversation about how your portfolio actually works
What the price does and does not include
It includes the run: everything from the paragraph you write to the campaign going out, across all seven systems, on your account. Nothing in the pipeline is an upsell, and there is no version of this where the site is included but the CRM is extra.
It does not include what the product then consumes as it lives: the platform usage of a running business — messages sent, payments taken, the AI steps that genuinely need a model — bills the way it bills for everybody else in the family, from the same wallet. A product with no customers yet consumes almost nothing; a product with customers is consuming because it has customers, which is the good problem.
Domains are yours and bought by you, because a domain somebody else registered on your behalf is a hostage rather than an asset.
Why per idea is the honest unit.
Per-seat pricing works when the value grows with the number of people using the software daily. That is not this. A studio with three partners and forty candidate ideas gets forty times the value of a studio with three partners and one, and charging both the same for three seats would be arbitrary in one direction and greedy in the other.
It also keeps the incentive clean. Nobody here benefits from you leaving eleven dormant accounts open, and nobody has to invent a reason for a fourth tier.
The comparison worth making: not against another tool's monthly fee, but against the fortnight. Six evenings of setup, or two people for a week of unbillable time, priced honestly, is well past €490 before anything has been built.
- 1Naming and brandNormally a workshop, a freelancer, or three evenings and a regret.
- 2A websiteBuilt, written and published, in the languages you need.
- 3A dashboardStanding up before the first customer rather than in month five.
- 4Working machineryThe repetitive half of the business, automated on day one.
- 5A CRM and a campaignConfigured, populated and sent, not bought and postponed.
- 6A content planThree to six months of it, already running.
One runOne invoice
Questions people ask before paying.
What if the idea does not survive curation? That happens, and it is the cheapest possible outcome. If a run stops at stage two because the written case has a hole in it that cannot be filled, we do not charge for it — you have a document explaining why, which is worth more than a site nobody should have built.
Who owns what comes out? You do. The brand, the copy, the site, the dashboard, the workflows and the data are yours, on your account, editable by you and portable in the ordinary ways each product supports.
Can we run one and see? That is exactly what the single-idea price is for. It exists so nobody has to commit to a monthly plan to find out whether the pipeline suits how they work.
Is there a free tier? No. A run consumes real work across seven systems, and a free tier would either be a crippled version of the thing or a way of being subsidised by the people who pay. Neither is a good start to a relationship.